XHTML 1.0 Transitional//EN" "http://www.w3.org/TR/xhtml1/DTD/xhtml1-transitional.dtd"> Advertising on Seat Trays

Advertising on Seat Trays

Date December 30, 2007

I flew home on US Airways yesterday out of Portland through Vegas to LAX.  When I opened up my seat tray I found this…

zicam Advertising on Seat Trays 

This is the first time I have seen an ad on these seat trays, but really I think it’s a great idea.  It’s always challenging to try and find a new place to market your product and to an audience that will be paying attention.  This is perfect.  People often get sick on planes and here is a cold remedy that may help me out later.

I took two separate flights on US Airways yesterday and they both had the Zicam ad on the trays, so I imagine it’s only a matter of time before other companies jump on this bandwagon. 

Coincidently,  I was standing in the medicine aisle at the market after my flight because I came home to a sick child.  Yes, I did notice the Zicam (I didn’t buy it for my son), but I think next time I’m sick I will actually give it a try.

 

3 Responses to “Advertising on Seat Trays”

  1. Rhea Drysdale said:

    I noticed tray advertising a few weeks back on US airways as well. Don’t recall the ad, but it was a pleasant distraction from the cheesy holiday musak videos they were forcing everyone to watch. As for Zicam the product, I highly recommend it. I’m a TheraFlu and Airborne girl, but the few times I’ve braved the nasty feeling of Zicam it worked like a charm.

    (Zicam should send you some free samples for talking about their product) ;-)

  2. Neil Patel said:

    Usually when they do medicine advertisements on planes like JetBlue, they also give out free samples. Like on JetBlue you can get airborne.

  3. Chris Bennett said:

    I’m surprised this didn’t happen sooner. It is so simple.

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